When you think about color, don't worry about specific colors. It's not about green vs red. It's actually about the clarity, or lack of it, in the body of water you're fishing.
Bass have great eyesight. If the water's clear, they'll be able to see a lot of detail. In that situation, your lure needs to look similar to the actual prey that a bass would attack. In the picture below, the crank bait has the same color as an actual gizzard shad.
You'll notice that the water in the background above is murky. I might very well have caught more than that one bass if I had gone a different color direction. Here's a closer look at our water in this area.
You can see that with only a few inches of this murky water, the bottom is no longer visible. You can't see very far off at all. Guess what? Neither can the bass ... at least not well enough to distinguish one color from another.
In this world of murk, what a bass most likely sees are silhouettes. Regardless of the color on these crank baits, the silhouette will be the right shape. How visible the silhouette is will depend ENTIRELY on the color.
In murky water, bright colors make the lure visible to the bass. What we see is a brightly-colored, ridiculous object. What the bass sees in murky water is an outline that's brigher than the rest of its world, and that outline has the shape of a fish. Score!
Look at that bright red crank bait! It delivered with that little bass and then with a much bigger one.
I literally caught them within five minutes of each other! So if your water's a murky mess like ours in West Texas ... think bright. Think neon even! The same is true for your plastics like worms, etc.
All fish were released unharmed. Tight lines!
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